Services
Tom Parish, Inc. is a boutique, full-service, web strategy firm offering a broad and deep set of social media expertise and services scaled to fit enterprise and small business.
We create engaging, vibrant content for clients and cultivate web conversations and community for companies of all sizes, and we’ve done so for 12 years of impressive results.
This moment, on the cusp of a mass migration of business onto the social web, we’ve got the experienced chops to swiftly and effectively make it happen for you. [Think of us as your social web sherpa.]
- Strategy
- Joining the social web means having authentic conversations with your market, your partners, and your colleagues to build a community of shared interest and mutual benefit. Joining the conversation requires knowledge of social platforms as well as getting strategic about the gap between your promises and execution, identifying how to best delight the humans you serve, and then making that delight easy and interesting to talk about on the web. We construct the ideal strategy for your particular business team and market.
- Thought Leadership
- People seek companies they trust to deliver the goods while staying hungry for improvement. Your organization is rich with the knowledge of your craft, and you might be surprised how many people want to hear your expert thoughts. We provide expert guidance on the platforms that will best get what’s in your head into a dynamic, compelling visibility.
- Social Media Content Creation
- With an in-house, full-service studio, we engineer and distribute content to express your thought leadership via blogs, podcasts, video podcasts, micro-blogs. We’ll then integrate the streams for ease of maintenance and share-ability.
- Measurement
- We use a cocktail of social web monitoring tools to assess who is talking about you, where, and when, including effective sentiment assessment. With these tools in tow, we track the improvements in your word-of-web presence, and enable you to nurture the conversation you want, and address the conversation you want to improve.
Word of mouth is now replaced by word of web, and it spreads fast, whether you participate or not. From establishing Thought Leadership through our full-service studio, to finding the right tools and processes to listen to, join, and garden what your customers and prospects are already saying on the web, we help you jump in.
We’ll get your feet wet in a style that best serves your goals. Come on in. The water’s nicer than you think.
Let’s talk:
tom AT tomparish.com
